Facebook Marketing refers to the use of Facebook’s platform and its tools to promote businesses, brands, products, or services. As one of the most popular social media platforms, Facebook offers a vast audience base, advanced targeting options, and various ad formats to effectively reach potential customers. Facebook Marketing refers to the use of Facebook’s platform and its tools to promote businesses, brands, products, or services. As one of the most popular social media platforms, Facebook offers a vast audience base, advanced targeting options, and various ad formats to effectively reach potential customers. Facebook Marketing refers to the use of Facebook’s platform and its tools to promote businesses, brands, products, or services. As one of the most popular social media platforms, Facebook offers a vast audience base, advanced targeting options, and various ad formats to effectively reach potential customers.